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cover
Marketing management
Kotler, Phillip

Edition
-
ISBN/ISSN
0-13-015684-1
Collation
xxxx, 717 p.: ill; 27 cm
Series Title
-
Call Number
658.8 Kot m 2000 k.1

Edition
-
ISBN/ISSN
0-13-015684-1
Collation
xxxx, 717 p.: ill; 27 cm
Series Title
-
Call Number
658.8 Kot m 2000 k.1
cover
Value - based marketing
Doyle, Peter

Edition
-
ISBN/ISSN
0-471-87727-1
Collation
xii, 370 p.: ill; 24 cm
Series Title
-
Call Number
658.8 Doy v 2000 k.1

Edition
-
ISBN/ISSN
0-471-87727-1
Collation
xii, 370 p.: ill; 24 cm
Series Title
-
Call Number
658.8 Doy v 2000 k.1
cover
Marketing
Heskett, James L.

Edition
-
ISBN/ISSN
0-02-353940-2
Collation
xiii, 610 p.: ill; 23 cm
Series Title
-
Call Number
658.8 Hes m 1976 k.1

Edition
-
ISBN/ISSN
0-02-353940-2
Collation
xiii, 610 p.: ill; 23 cm
Series Title
-
Call Number
658.8 Hes m 1976 k.1
cover
Advanced marketing strategy phenomena, analysis and decisions
Urban, Glen L.Star, Steven H.

Edition
-
ISBN/ISSN
-
Collation
xx, 563 p.: ill; 26 cm
Series Title
-
Call Number
658.802 Urb a 1991 k.1

Edition
-
ISBN/ISSN
-
Collation
xx, 563 p.: ill; 26 cm
Series Title
-
Call Number
658.802 Urb a 1991 k.1
cover
Strategic marketing problems cases and comments
Kerin, Roger A.Peterson, Robert A.

Edition
Ed.7
ISBN/ISSN
0-13-181769-8
Collation
xii, 738 p.: ill; 26 cm
Series Title
-
Call Number
658.802 Ker s 1995 k.1

Edition
Ed.7
ISBN/ISSN
0-13-181769-8
Collation
xii, 738 p.: ill; 26 cm
Series Title
-
Call Number
658.802 Ker s 1995 k.1
cover
Marketing research an applied approach
Kinnear, Thomas C.Taylor, James R.

Edition
-
ISBN/ISSN
0-07-034745-x
Collation
xviii, 698 p.: ill; 24 cm
Series Title
-
Call Number
658.83 Kin m 1983 k.1

Edition
-
ISBN/ISSN
0-07-034745-x
Collation
xviii, 698 p.: ill; 24 cm
Series Title
-
Call Number
658.83 Kin m 1983 k.1
cover
Marketing change and exchange
Barksdale, H. C.

Edition
-
ISBN/ISSN
-
Collation
x, 322p,: ill,: 21cm
Series Title
-
Call Number
. 380.1 BAR m k.1 1964

Edition
-
ISBN/ISSN
-
Collation
x, 322p,: ill,: 21cm
Series Title
-
Call Number
. 380.1 BAR m k.1 1964
cover
Marketing strategy and competitive positioning
Hooley, GrahamPiercy, Nigel F.Nicoulaud, Brigitte

Edition
Ed.4
ISBN/ISSN
978-0-273-70697-7
Collation
xviii, 614 p.: ill; 25 cm
Series Title
-
Call Number
658.802 Hoo m 2008 k.1

Edition
Ed.4
ISBN/ISSN
978-0-273-70697-7
Collation
xviii, 614 p.: ill; 25 cm
Series Title
-
Call Number
658.802 Hoo m 2008 k.1
cover
Marketing Management
Keller, Kotler

Edition
14
ISBN/ISSN
978-0-273-75336-0
Collation
131p, ill, ind, 28cm
Series Title
-
Call Number
658.8 Kot m 2012

Edition
14
ISBN/ISSN
978-0-273-75336-0
Collation
131p, ill, ind, 28cm
Series Title
-
Call Number
658.8 Kot m 2012
cover
Strategic Marketing
Cravens, David W.

Edition
10th
ISBN/ISSN
978-007-132623-0
Collation
xvii,653p.: ill,ind.: 26cm
Series Title
-
Call Number
658.802 Cra s 2013

Edition
10th
ISBN/ISSN
978-007-132623-0
Collation
xvii,653p.: ill,ind.: 26cm
Series Title
-
Call Number
658.802 Cra s 2013
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