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Marketing strategy and competitive positioning
Hooley, Graham
Piercy, Nigel F.
Nicoulaud, Brigitte
Edition
Ed.4
ISBN/ISSN
978-0-273-70697-7
Collation
xviii, 614 p.: ill; 25 cm
Series Title
-
Call Number
658.802 Hoo m 2008 k.1
Edition
Ed.4
ISBN/ISSN
978-0-273-70697-7
Collation
xviii, 614 p.: ill; 25 cm
Series Title
-
Call Number
658.802 Hoo m 2008 k.1
Availability
3
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