APA Style
Perreault, William D.. (2010).
Essentials of marketing : a marketing strategy planning approach .
New York:
McGraw-Hill.
Chicago Style
Perreault, William D..
Essentials of marketing : a marketing strategy planning approach.
New York:
McGraw-Hill,
2010.
Text.
MLA Style
Perreault, William D..
Essentials of marketing : a marketing strategy planning approach.
New York:
McGraw-Hill,
2010.
Text.
Turabian Style
Perreault, William D..
Essentials of marketing : a marketing strategy planning approach.
New York:
McGraw-Hill,
2010.
Print.