APA Style
Heskett, James L.. (1976).
Marketing .
New York:
The Macmillan Company.
Chicago Style
Heskett, James L..
Marketing.
New York:
The Macmillan Company,
1976.
Text.
MLA Style
Heskett, James L..
Marketing.
New York:
The Macmillan Company,
1976.
Text.
Turabian Style
Heskett, James L..
Marketing.
New York:
The Macmillan Company,
1976.
Print.